It has also made a targeted action plan to boost the sales of sustainable and ethical products. For household goods, it has not only implemented a Chemicals Policy and Restricted Substance List (RSL), but also joined the Retail Leadership Council (RLC) and the Green Chemistry and Commerce Council (GC3). Amazon has partnered with brands like Procter & Gamble, Tide, etc. to ensure that the packaging of their products is eco friendly and recyclable.
In the ‘Food and Groceries’ sector, Amazon is trying to make it easy for customers to find a variety of options like free range, pasture-fed, organic and fair-trade groceries and also promoting products that do not endorse animal cruelty, abuse or neglect. It has also launched ‘Compact by design’, which is a new sustainability certification created to identify products that have a more efficient design and require less packaging. This will not only minimise wastage resulting from the products, but also the cost of transportation, which in turn will reduce their carbon footprint.
Not too long ago, Amazon had faced criticism over the treatment of its employees and on how it has dealt with the criticism itself! Reports of unsafe working conditions in warehouses, lack of protection for employees and its anti-union policies have caused a bit of an uproar. However, its ‘Climate Pledge Friendly Programme’ is a step in the right direction and sets out the highest standards for other corporate giants to follow. In the new normal, companies will have to become more transparent and walk the talk. It could be argued that the biggest corporation on the planet has the biggest corporate responsibility to meet the United Nations SDGs.